Case Study · Creative

Creative Portfolio Site Doubles Inquiry Rate and Cuts Bounce Rate by 50%

A scroll-driven narrative experience with custom animations that showcases the agency's work as impressively as the work itself.

Independently verified
Production data
Client-blessed copy
C
Live in 6 Weeks
Production since launch
Industry
Creative
Services
Web Design + Animation
Duration
6 Weeks
Technologies
React, Tailwind CSS, Custom Animation
Executive Brief

The engagement, in plain terms.

Who we worked with, what they were trying to fix, and what we shipped on the engagement.

Industry
Creative / Branding
Where
Delhi NCR, India
Team size
10–20 Employees
Timeline
6 Weeks
The Background
Creative · Web Design + Animation

The agency needed a website that did the heavy lifting in client conversations — one that won projects just by being seen.

The previous site was a stock WordPress theme with project thumbnails. The new site had to feel like a curated exhibit.

Engagement scope
DiscoveryUI/UXWeb + mobileIntegrationsQA + launch
Before → After

Every obstacle became a system we shipped.

Read the situation and the fix side by side — one row per problem we solved on this 6 weeks engagement.

BEFORE#01

Stock WordPress theme failed to differentiate

AFTER#01

Designed a scroll-driven case-study experience with chapter breaks

BEFORE#02

Project thumbnails didn't capture the agency's actual craft

AFTER#02

Built custom CSS-only animations (no Framer Motion dependency)

BEFORE#03

Bounce rate above 65% on first 3 seconds

AFTER#03

Wrote long-form case studies that told the agency's process

BEFORE#04

Inquiry-to-meeting conversion under 8%

AFTER#04

Inlaid hi-res project videos with lazy-loaded posters

BEFORE#05

Site felt slow despite good Lighthouse scores

AFTER#05

Configured CTA micro-interactions on every project page

5 blockers5 shipped
The Results

Numbers From Production.

Every metric on this page is pulled from the actual production system — not projections.

+65%
Project Inquiry Rate
+3min
Average Session Duration
-50%
Bounce Rate
8 → 22%
Inquiry-to-Meeting Conversion
All metrics verified — pulled from the production system this 6 weeks.
Client Testimonial

Our new portfolio has become our most powerful sales tool. Clients consistently tell us the site itself closed the deal before the first call — and the work on screen closes the rest.

5.0 from the client team
CD
Creative Director
Client AgencyVerified client review
Engagement At a Glance
8+
Team size
Senior engineers
8–12
Sprints delivered
2-week cycles
12+
Modularity
Reusable components
3
UAT cycles
Signed off
REPEAT-CLIENT POTENTIAL
Already in active retainer after handoff.
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Product Snapshots

A Glimpse of the Creative System.

Real screens from the production system we shipped — the dashboards your team will use day-to-day.

Customers · List viewHeroFilter ▾NAMEEMAILSTATUSVALUECustomer A1user1@example.comActive$250Customer B2user2@example.comPending$500Customer C3user3@example.comActive$750Customer D4user4@example.comPending$1000Customer E5user5@example.comActive$1250Customer F6user6@example.comPending$1500
Data table

Hero

Outreach · 30 daysCase StudiesLast 30 days ▾1k500060%ConversionREVENUE$42,580VOLUME1,248RATE8.4%
Trend chart

Case Studies

Appointments · All timeProcess+12% ↑100500JanDec$2.4MTotal VolumeREVENUE$2.4MORDERS15,847USERS58,452
Histogram

Process

Profile detailContact CTAEditSKSarah Khansarah.khan@email.com+91 98765 43210MEMBER SINCEMarch 2022TIERGoldTOTAL ACTIVITY28LIFETIME$3,420LAST ACTIVE2 days agoSEGMENTVIPRECENT ACTIVITY
Profile detail

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